The HiLo Media team travelled to Chicago to produce a series of cooking videos for Whole Foods Midwest, featuring local chef Mindy Segal.
Having many years' experience in culinary video production, director of photography Chuck Heilig and culinary producer / director Joseph Nilo directed and shot, edited, and delivered five holiday-themed recipe videos for an online viral video campaign.
In this video, Mindy demonstrates her family recipe for Potato Pancakes or Potato Latkes.
See all of the 2010 Holiday Recipe Videos.
See all of the branded marketing and recipe video productions we've create for Whole Foods over the years.